alluring
UK: əˈlʊərɪŋ | US: əˈlʊrɪŋ
adj. powerfully attractive or charming; enticing
The word "alluring" derives from the verb "allure," which entered English via Old French alurer (to attract, bait), itself from a- (to) + lurer (to lure, deceive). The root lurer traces back to Germanic origins, related to the concept of baiting or enticing. The suffix -ing transforms the verb into an adjective, emphasizing the ongoing quality of attraction. Thus, "alluring" encapsulates the idea of something actively drawing attention or desire.
The alluring scent of fresh bread drew customers into the bakery.
She wore an alluring dress that captivated everyone at the party.
The prospect of adventure was alluring to the young explorer.
His alluring voice made the audience hang on every word.
The shop’s window display was deliberately alluring to passersby.