positioning
UK: pəˈzɪʃənɪŋ | US: pəˈzɪʃənɪŋ
n. the act of placing or arranging something in a particular position
n. (marketing) the process of creating a distinct image or identity for a product or brand in the minds of consumers
v. (gerund) the action of determining or adjusting the location or status of something
The word "positioning" derives from the Latin positio (a placing), which comes from ponere (to place). The root posit retains the core meaning of "placing," while the suffix -ion converts the verb into a noun, and -ing forms a gerund or present participle. The term evolved in English to encompass both physical placement (e.g., objects) and abstract placement (e.g., market strategy), reflecting its logical progression from literal to metaphorical contexts.
The positioning of the furniture in the room maximized space efficiency.
Effective brand positioning helps companies stand out in competitive markets.
The GPS system is essential for the precise positioning of military equipment.
She criticized the positioning of the artwork in the gallery as too cluttered.
The team is currently positioning the sensors for optimal data collection.