storefront
UK: ˈstɔːfrʌnt | US: ˈstɔːrfrʌnt
n. the exterior side or face of a store or shop, typically facing a street and displaying goods or signage
n. (figuratively) the public-facing aspect of a business or organization
The word "storefront" is a compound of "store" (from Old French estore, meaning "supplies" or "marketplace") and "front" (from Latin frons, meaning "forehead" or "face"). It emerged in the early 19th century to describe the street-facing facade of a retail establishment, emphasizing its role as the "public face" of commerce. The term reflects the functional and visual importance of this architectural feature in attracting customers.
The storefront was decorated with colorful banners for the grand opening.
They renovated the old building but preserved its historic storefront.
Online businesses lack a physical storefront, reducing overhead costs.
The broken window in the storefront was quickly repaired.
A vibrant storefront can significantly boost foot traffic.