undervalue
UK: ˌʌndəˈvæljuː | US: ˌʌndərˈvæljuː
vt. to assign too low a value to something; underestimate
vt. to treat as less important or worthy than is justified
The word "undervalue" combines the prefix "under-" (Old English under, meaning "below" or "insufficient") with the root "value" (from Latin valere, "to be strong/worthy"). The prefix "under-" implies deficiency, while "value" retains its core sense of worth. Together, they form a verb meaning "to assess below true worth," reflecting a logical progression from physical position (under) to abstract judgment (value).
Many investors undervalue small startups with high potential.
She felt her contributions were consistently undervalued at work.
The antique was undervalued in the auction and sold for far less than its true worth.
Never undervalue the importance of good communication in a team.
Critics argue that society tends to undervalue creative professions.